Manufacturers, packaging companies, retailers, governments and consumers... we all struggle to meet the challenges of sustainability. Things need to improve – that much is clear. But how? We set out to find answers in the ‘jungle of sustainability’. In the third part of this series we talk to Erik Bunge, CEO of Smurfit Kappa Benelux, which is part of one of the world's largest and leading paper and cardboard producers. Above all, Erik advocates an innovative approach to the issue of waste, whether it concerns paper, plastic or any other aspect.
Rens looks back at the Day of Sustainable Packaging
On June 22 the national online event Day of Sustainable Packaging took place in Oss. Of course our packaging technologist, Rens van de Rakt was there. He looks back at this day based on four trends.
“The Day of Sustainable Packaging is an initiative of the Municipality of Oss and HAS Hogeschool. The event is intended to put the packaging companies in Oss better on the map and to promote mutual cooperation. As Vetipak we could not be missing.”
1. Transition to MONO-materiaal
“During the morning session, professionals from different industries discussed the future of packaging. The main trend that emerged here? The transition from packaging to MONO material. That means: not using more material than necessary, making more use of reusable packaging, and better informing consumers about sustainability and waste separation. This development is accompanied by trends such as chain shortening, personalization and local purchasing. At Vetipak, we have been advising and supporting our customers in the transition to MONO material for some time. And where we can, we source our materials locally.”
2. Life Cycle Analyses
“After lunch, Luuk van Diemen, junior packaging technologist at LCA Centre, gave a presentation on Life Cycle Analyses. This is a smart tool with which you can calculate the environmental impact of a packaging. Many large companies already use the LCA Center service. So I will definitely go into it.”
3. The 6R-method
“Ariane van Mancius, owner of the company Now New Next, also spoke. She spoke about the limits of natural resources. Using the 6R method (Rethink, Reduce, Reuse, Repurpose, Renew, Recycle), she explained how you can approach every packaging issue to find a sustainable solution. Through our lifestyle we exhaust the world at a rapid speed. Gold is expected to run out in 2030 and many more resources will follow. Only by becoming more sustainable can we solve this problem.”
4. Against the loss of value
“At the end of the event, Siem Haffmans, circular economy consultant, spoke about ‘loss of value’. You always add a little value when producing and marketing a product. But after consumption, that value drops considerably, often even below zero. At that time, consumers suddenly see the product as waste and therefore as a problem. According to Haffmans, this problem of loss of value can only be solved by means of a circular economy. So his presentation confirmed once again that we at Vetipak should continue to focus strongly on this.”
"To make packaging a part of the circular economy, a different way of thinking is needed."
Siem Haffmans, strategic advisor circular economy and writer of 'Products that Flow'
Also read this article from Brabants Dagblad about the packaging sector in Oss (in Dutch):
"Van Lassie tot Coca Cola: de halve supermarkt zit in een Osse jas"
Have you already read this?
The latest news.
Mother of Vetipak says goodbye
Hard worker, booster of good atmosphere and friend to everyone: Jeanne van Schadewijk was all of it for fifteen years. Always in for fun, and never afraid to offer her colleagues a listening ear or her shoulder. Until today, because Jeanne, mother of Vetipak, is going to enjoy her well-deserved retirement.
Solved: thousands of pallets repackaged in no time
Two different worlds that merge into one and so provide the customer an enormous added value. That is a short description of the cooperation which we have with Bakker Logistiek. We recently achieved another success in repacked thousands of quarter pallets.